Know Your Customer

Know Your Customer

Did you know 79% of BFTB customers are female? And of those, 49% prefer to do their online shopping on a mobile device. Make sure you're successfully positioning your products to the right audience.

Insights about the Buy From The Bush customer…

  • 79% of users are female.
  • 49% browse our site using a Mobile device.
  • The strongest referral channel besides Google is Facebook.
  • Our audience are mostly city-dwellers! They live in: Sydney (almost 45%), Melbourne (17%), Brisbane (12%), Adelaide and Perth.

Nuture your customers. More than 18% of our website visits are returning users who have visited the website more than once. And the returning users are more likely to spend - we note higher sales conversion rates for return users.

When our audience isn't browsing fabulous BFTB products they're looking at these category of websites: Food and Dining and Cooking Enthusiasts; Shopping and Fashion; Lifestyle and Hobbies.

*Note: Coming soon - an expert in residence conversation on knowing your customer.

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